Frequently asked questions


Our goal is to provide end-users with a seamless, intuitive user experience, while building strong brand associations. It’s the base of everything we do at Whoozy. We began in Amsterdam as a traditional sound design and branding agency. We rapidly expanded our services to digital products and emerging technologies such as Voice AI, web3, AR-XR and 3D Audio. Please see our services for more information.

We’ve worked with various teams, from product to brand managers providing services for projects like update their sonic assets according to a new strategy, define a cohesive voice or sonic strategy and voice user interface design and more. We believe in creating seamless user experiences and facilitating sustainable change and trusted relationships between people and brand.

User research, usability testing, acoustic analysis, prototyping, explorations, data-driven exploitation are just a few of the key components we focus on to help you create successful brands, products, and services.

Good design leads to memorable experiences and better conversion rates. That’s why, unlike other design studios, we have sound designers, engineers, UX/UI designers, and strategists collaborating on projects.

We excel at converting creative energy into practical, result-driven, and delivery-orientated design.

There are many capable audio & voice design studios in Europe alone, and even more internationally. Each with a unique workflow.

So, what makes us different from others? Our unique methodological and data-driven way of working. Our craft, design skills, and quality of work. Our transparent and flexible way of closely working together with our clients.

In all facets of the design and strategy process, we are driven by data, feedback, and UX research methodologies specified on context and our client’s unique brand.

We design simple and smart voices, sonic branding strategies, and sonic assets to represent and amplify your brand. On top of that, our team is multidisciplinary. We have UX/UI designers, brand strategists, linguists, and data analysts. 

We merge creative design, data analysis, and strategic skills in our design process, unlike other traditional sound design and sonic branding agencies.

Yes and, we certainly will. We’re known to combine brand identities and sonic design with creativity and intelligent solutions for product sonification. Our sonification translates, interacts, and engages people, allowing you to build stronger relationships with your customers.

With creativity and our data-driven approach, we explore different and innovative ways to design with simplicity.

Unlike some other agencies that primarily focus on one of the sonic branding landscape areas, our capabilities address the full scope for product sonification in the digital era.  

Yes, we do. We position ourselves as an audio & voice design studio, providing full scope sonic branding strategies and implementation for the digital and audio-driven era. We believe in consistent and efficient design. We help our clients to align and exploit effective and cohesive branding systems.

We are tech-savvy, unlike other traditional sonic branding agencies. Our branding capabilities are data-driven and include research, brand strategy, and personality studies. We design brand voices, sound logos, sound design assets, style guides, development and implementation strategies, etc…

Often our clients provide documentation of their current strategy or the complete visual and/or brand identity guidelines. We use this as the foundation and make sure we extend and enrich the brand identity while fulfilling user needs and staying true to the brand strategy.

Our pricing is directly related to the project timeline, deliverables, scope, and team composition. When a project is dynamic and not set in stone, our pricing is based on an hourly rate, where you pay us for the time and materials we spent. Most of our projects have fixed price agreements, which are based on a detailed proposal. 

For example, a typical project with a design agency could take ten weeks and cost €80k to €200k. We will create personalized rates for your project depending on the required team size for the time, deliverables, and engagements. Junior designers are charged €85 per hour, and design executives are paid €200 per hour. We also have discounted pricing for startups. To get a quote, please email us.

As an Amsterdam audio & voice design studio, we partner with startups globally. We adore bringing ideas to life with creativity that amplifies the founder’s ideology. We enjoy fast, flexible, and agile environments that challenge our skills and design process. Reach out to us and ask for our startup rates.

Yes, yes, yes! We are up for the challenge. We are one of the few that love to enrich and re-design strategies and designs that are already in place. Re-designing is a skill that requires creativity and simplicity without losing the brand’s core identity, assets, and strategies in place—transformation without losing the brand associations you’ve already built. Over the years, we’ve refined our design methodology, especially for re-design projects. Each re-design project starts with a comprehensive exploration and analysis process to thoroughly immerse ourselves in the brand, its assets, previous strategies, and project data.

Our services range from acoustic analysis and sonic data exploration to UX/UI sonic design, VUI design, prototyping, and UX research, as well as full voice branding and sonic identity design. See our services page for more information & details.

Our design team often works side-by-side with in-house design teams or innovative departments, enabling us to work and move fast and act as an independent entity, avoiding large organizations’ bureaucracy.

Our design philosophy is based on design thinking, which enables us to be adaptable to almost any project and form of collaboration. Although each project is different, we still go through the same main stages:

Discovery & Research

Design Strategy & Concepts

User testing

Design Definition

Guidelines & Implementation Strategy

Please send us an email first with a brief description of your project or an RFI/RFP. We respond within 24 hours to set up an introduction call and to answer any pressing questions.

We’ll ask a couple of questions about the project objectives, demographics, budget, timeframe, and other relevant details on our first call.

Furthermore, we start with a call to learn as much as possible about the project. Based on this information, we try to estimate the project’s costs as accurately as possible in a proposal that includes a detailed description of the design approach, the project’s stages, deliverables, activities, touch-points, team, and other relevant details.